Social Media Content

Throughout my career, I’ve consistently worked on the creation of social media content, developing posts, concepts and ideas tailored for promotion across multiple platforms, with particular focus on Facebook, Instagram and LinkedIn. My work often aims to boost SEO performance and drive traffic to websites, by crafting content that strategically incorporates titles, tags and keywords aligned with each platform’s dynamics and the audience’s search behaviour.

Below are examples of social media content I’ve produced and published for various companies.

myTV UK

For several years, between 2017 and 2020, I was responsible for producing content and managing the social media accounts of this company, ensuring consistent brand communication, audience engagement and performance optimisation across platforms.

Record TV

Over a four-year period (2016–2020), I created content for this company’s digital campaigns and social media channels. One notable example was developed during the Covid-19 pandemic, addressing the realities of the “quarantine lifestyle.”

I built a concept around the idea that watching the company’s TV shows could help people cope with isolation, boost their mood, and feel less “stuck” at home, offering comfort, entertainment and a mental escape during challenging times.